If, like us, you love the freedom your iPhone gives you for surfing the web on the go; on a train, bus, in a cafe or down the pub. The freedom is fantastic, some might say slightly geeky or even sad – they just don’t understand. Whatever people may say the iPhone (& other imitations such as Smart phones) has brought a whole new world to surfing the web and updating your social media and blogs on the go.
This may have got you thinking how many people are browsing your site with iPhones. Well your luck is in as the Google Analytics team have released a new Advanced Segments Report for iPhone traffic. Look for the “Advanced Segments Beta” link on the lefthand menu of your Google Analytics accounts, just under Customer Reports. Here you can manage different segments of visits.Look down the list for “Visits from iPhones” and away you go. Fully segmented reports on all your iPhone visitors.
Its quite interesting; our site gets most of its iPhone traffic from Google searches. The traffic volumn isn’t huge and accounts for less than 2% of our traffic but it will not be long before it is time to develop an iPhone friendly site. Will have to get our CSS team onto it.
Now you know all about your iPhone visitors, the next step it to get a good iPhone App to view your Google Analytic data. I’ve been testing Analytics App for iPhones. It gives you all the top level reports you will find on the normal Google Analytics with non flash graphics.The Google Analytics app lets you view multi accounts and is extended to view ecommerce, goals and event tracking.
First impression is very good. It costs £3.49, which is one of the more expensive apps out, but for any webmaster or web geek it is well worth it. The only downside is that you don’t get the “Advanced Segmented iPhone Report” – bit of a cart before the horse situation here, but its early days.
Happy iPhoning ;0)
Little things sometimes make you laugh when you are online all day. In fact I guess that it is a little lunacy which creeps into your subconscious when your brain is not just looking at every webpage you visit, but analyzing everything about it: the way it loads, the information architecture, the use of differing technologies, the design, the social media integration and the search engine optimisation of the page.. and this is just what I am wondering as I log on to Hotmail™.
Well, today I managed to crash Google Chrome properly for the first time. ( Not a good Google day today considering that Gmail™ is down as well ). So, irked slightly with Google I decided to use Safari for a while. I install it on most of my PC’s, though never really use it as it seems rather an affectation.
Safari has Apple.com as its home page and the first thing I was greeted with was the alert box below :
Yes, I am cackling wildly at the prospect of Safari crashing on Apple’s home page…This then reminded me of another, similar anomaly. Chrome, now my default browser is fast and sleek. It opens up quickly and has a great interface.
However, as with most people whose job entails search engine marketing I like to have the Google Toolbar Installed – it generates the PR Bar ( which is an interesting though not accurate representation of a site’s importance on the web in Google’s eyes ) and it has quick links to other useful SEO functions.“It’s free and installs in seconds”, boasts Google on the download page.I am, quite understandably beside myself with mirth when I receive the following alert :
When Google’s Toolbar Installer does not even recognise Google’s browser.
Hmm, I feel I should spend less time looking at the screen…..
Social Media has been amazing at helping global communities form and develop over the last decade and I would include forums and messageboards in social media as it helps build a social community. But what about on a local scale? Could social media help a local, physical, community? We, at Juretic Media, believe that social media can enhance a local community in many ways.
Let us take as an example a typical local community in the form of a church. Churches are a great example as there are churches of one religion or another in virtually every part of the world and they form a central part of the community for many people.
So how can Social Media help build a church community? Well, it might not build the community but it could definitely enhance it. For example a social blog could help facilitate discussion in the community, a shared calendar such as upcoming could help the community plan events and a shared flickr account could allow the community to share photos of those events. This a very inclusive approach to the community and allows the community members to participate in generating the content of the community network.
And, inclusivity could be seen as a watchword for how social media can help communities. For example, many churches have members who may, for one reason or another, be housebound and unable to attend church services. Including these members of the church can be made easier by providing access to podcasts of sermons via huffduffer or video of ceremonies via sites such as vimeo or youtube.
This all outlines a few ways in which a planned social media network can build and facilitate your community.
The latest of our projects for O’Neill, in partnership with the good people at Ever Creative, has launched at www.bigmountainpro.com.
The website promotes Swatch O’Neill invitational event where 12 of the world’s best freeriders, from skiing and snowboarding will compete in some of the most challenging and varied backcountry terrain that the Alps can offer. The mobile event ensures that the riders are able to roam the alps in search of the best rides conditions allow so check the videos to see the action from various locations across the alps.
The tournament is co-produced by Swatch. If you are pining for the slopes then the BigMountainPro website is going to get you up close and personal with the riders by giving you the opportunity to see some amazing video footage, photography and news.
The event starts on February 3rd 2009 and runs until the 10th when the judging will take place. The unique point for the event is that the voting is by all the riders who will judge all the video of the runs before deciding the overall winner and the top 3 for the separate disciplines.
Website: www.bigmountainpro.com
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