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	<title>Juretic Media News &#38; Blog - Internet Marketing Agency &#187; Rob Camp</title>
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		<title>Setting up a PPC Campaign</title>
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		<pubDate>Fri, 25 Apr 2008 11:49:35 +0000</pubDate>
		<dc:creator>Rob Camp</dc:creator>
				<category><![CDATA[Pay per Click Management]]></category>

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		<description><![CDATA[One way to ensure that traffic comes straight to your site is to take advantage of the numerous Pay Per Click (PPC) advertising programmes that are offered by the search engines and their partners. All four major search engines – Google, Yahoo!, MSN and Ask – offer PPC advertising which appears either above, to the [...]]]></description>
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